The 1st assignment is to use the SpeechSynthesis
interface of the Web speech API. As I am come from a marketing tech “martech” background , I wanted to create something which will improve the marketing outreach by maintaining consistency across campaigns
.The marketing sector can benefit from speech synthesis as it allows to set the ideal tone for an ad with the necessary emotional overtone or a specific accent.Replication allows the use of voices which would otherwise be very difficult to record, e.g., unavailable actors, kids, historical figures. This can contribute significantly to lowering production costs.
Thinking about it this way, any notifications or alerts you deliver—whether it’s through an app or on your website—should be totally unique to your brand. That way, whenever your audience hears your tones, they immediately recognize you and your company’s aesthetic.
As virtual assistant and voice-tech enabled devices gain more market share, there’s the opportunity for email marketing to become more interactive and more personalised.
I had sent out a few emailers to my colleagues and friends with a personalised touch and received alot of feedback.
I look to build on this project and explore applications of voice tech in marketing.
Attaching the link : file:///Users/shauryaseth/Desktop/teaching/week1/index.html